Chicago White Sox Chief Marketing Officer Brooks Boyer discusses the Business of Baseball at SXU’s 2009-10 Breakfast with the Experts series

Next speaker: Mesirow Financial Chairman and CEO James C. Tyree on Wed., Feb. 3, 2010

Chicago (Dec. 16, 2009) The weather outside was cold enough for hockey, but participants at the first 2009-10 Breakfast with the Experts event at Saint Xavier University were talking baseball with Brooks Boyer, vice president and chief marketing officer for the Chicago White Sox. The event was held Dec. 16 at the University’s Chicago campus.

More than 50 local business people and community members attended Boyer’s speech, titled “The Business of Baseball.” Boyer delved into popular White Sox promotional events, creating a successful sports entertainment experience and new marketing strategies for the Sox, and answered questions from audience members.

Breakfast with the Experts brings notable business, community and civic leaders to the south side to share insights, experience and industry knowledge with local business people. The breakfasts are interactive and designed to engage all participants through networking opportunities, a keynote address and a question-and-answer session. The series is sponsored by Saint Xavier University and the Beverly Area Planning Association.

Mesirow Financial Chairman and CEO James C. Tyree will speak at the next Breakfast with the Experts event on Wed., Feb. 3, 2010.

Tickets are $20 for the general public and $15 for BAPA Members. Space is limited and reservations are required. For more information or to buy tickets, please contact BAPA at (773) 233-3100 or visit www.bapa.org, keyword: BAPA event tickets. To suggest a speaker or to learn about sponsorship opportunities, please call 773-298-3311 or email to specialevents@sxu.edu.

-SXU-

FOR MORE INFORMATION

Jay Foot, Executive Director of Media Relations
O: (773) 298-3937
C: (773) 617-3632
foot@sxu.edu