Wednesday, June 27, 2012

SXU to host free social media workshops during July

"How to Live your Personal Brand via Social Media" on July 16 and 26, and "How to Design Engaging Social Media Content" on July 17 and 23

Chicago (June 27, 2012) Saint Xavier University's Graham School of Management will host two social media workshops during July at its Chicago and Orland Park campuses. Both workshops are free and open to the public.

"How to Live your Personal Brand via Social Media" will explain the importance of developing a personal brand and establishing a brand discipline to guide your social media activities. Whether you're in search of a job, networking, or building an online following, the image you portray is important to get the most of your social media. Participants will begin to develop their own brand personality and establish some rules to live by to bring their personal brand to life.

The first session will be held from 6 to 7:30 p.m. on Mon., July 16 in Room 203 at the Graham School of Management, 3825 W. 103rd St., Chicago, and the second will be held from 7:30 to 9 a.m. on Thurs., July 26 at SXU's Orland Park Campus, 18230 Orland Parkway, Orland Park.

"How to Design Engaging Social Media Content" will explain the phases of engagement and discuss the types of content brands need to feed the social media pipeline in order to build a highly engaged community. It will include specific communication principles for creating engaging social media content that will get and keep participants talking.

The first session will be held from 7:30 to 9 a.m. on Tues., July 17 at the Orland Park Campus, and the second will be held from 6 to 7:30 p.m. on Mon., July 23 at the Chicago campus.

For more information, please contact the Graham School of Management at (773) 298-3600.

-SXU-

Click here to like SXU Media Relations on Facebook!

Media Contact:
Karla Thomas, Executive Director of Media Relations
(773) 298-3937 or kthomas@sxu.edu

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